Join us as Ellie Pryer, founder of bespoke wedding and event stationery studio ERA Calligraphy, shares her top tips for choosing your wedding stationery.
Your wedding stationery will give your guests their first glimpse into the style of your wedding day. Whether you are planning a traditional, whimsical, or minimalist wedding day, the design of your wedding stationery will give your guests their first taste of what is in store for your wedding celebrations. Your choice of typefaces, illustrative or calligraphy details and your paper and ink colours will start to set the tone for your wedding day.
To elevate your stationery even further, why not add texture and finishing touches to your invitation suite. Wrapping your stationery with a hand-tied ribbon or sealing your envelope with a wax seal will make receipt of your wedding invitation even more exciting for your guests.
Your chosen printing processes will bring your wedding stationery to life; add pillowy texture through letterpress printing or a touch of shimmery opulence through hot foil printing. These traditional manual printing processes will elevate your stationery by impressing your design into the surface of your card stock. Use these processes cleverly to highlight specific design details, while using digital printing for other, more informative elements of stationery, such as your information inserts, RSVP cards and your guests’ addresses on your envelopes (saving you the lengthy job of hand addressing your envelopes yourself!)
Decide at the outset which elements of stationery you will need for your wedding. Don’t forget your wedding day stationery and signage too. This will help to ensure that you don’t overspend on your Save the Dates and wedding invitation suite, leaving too little budget for your wedding day stationery. Decide whether you will have a wedding website too, if you’re looking to save a little money on your invitation suite, this can be a great way to convey information to your guests as well as gathering their RSVPs, leaving more budget for those beautiful wedding day details.
When planning the timeline for your wedding invitations, work backwards from the date that you hope to post your stationery to your guests. Speak to your wedding venue or caterer to understand when you will need to provide them with the final guest count and dietary requirements. Ask your guests to RSVP around 2-4 weeks before you need to have your numbers finalised, giving you time to chase those forgetful guests.
Bear in mind that some printing processes take longer than others, it’s never too early to start speaking to your stationer, it’s much better to schedule your design work and production into their calendar early to allow plenty of time to complete and deliver your stationery to you.
Speak to your stationer at the outset to understand their pricing structure in relation to your budget expectations. Remember that commissioning a bespoke design will come at a higher price point than choosing a customisable design. Different printing processes and finishing touches will come in at different price points and remember that lower quantities will have a higher unit cost too. If you need to reduce your overall spend, think about the elements of stationery that are most important to you. This is likely to be your invitation card itself, so make this element the star of your stationery suite focusing more of the design detail and print budget on this element.